Gartner gamifies Peer Insights
In its six-monthly update to the Peer Insights methodology, Gartner has gone all in on gamification - both for vendors and for reviewers.
In its six-monthly update to the Peer Insights methodology, Gartner has gone all in on gamification - both for vendors and for reviewers.
After spending millions on gift cards as rewards for people leaving reviews on Peer Insights, Gartner is opening up the program to allow vendor-funded incentives. The “Technology Provider Funded Gift Cards Program” is coming soon - probably launching along with the new Peer Insights methodology in early August.